COMME DES GARCONS ANTI-FASHION

Comme Des Garçons and the Concept of Anti-Fashion Comme Des Garçons, founded by Rei   Comme Des Garcons    Kawakubo in 1969, has been a pivotal force in the evolution of fashion, particularly through its embrace of the anti-fashion movement. This term refers to a rebellious stance against conventional aesthetics, trends, and standards of be